As an e-commerce, what should I consider when choosing an affiliate platform?

As an e-commerce, you should consider the following factors when choosing an affiliate platform.

Soft values


Make sure the affiliate platform is user-friendly and has an intuitive interface. You don't want to spend unnecessary time learning how to use the platform.


Your affiliate program will likely grow over time, so make sure the affiliate platform is scalable and can handle large amounts of traffic and transactions.

Affiliate support:

Make sure the affiliate platform has good support and advice for both you as an e-commerce and for affiliates.


Compare prices and services from different affiliate platforms and make sure you get a good price/quality ratio.

Reputation and experience:

Make sure the affiliate platform has a good reputation and has experience helping e-commerce start and manage successful affiliate programs.

By considering these factors, you can choose an affiliate platform that best meets your needs and helps you create a successful affiliate marketing campaign for your e-commerce.

Tech & analytics

Integration with e-commerce:

Make sure the affiliate platform is easy to integrate with your e-commerce and has the information and tools needed to effectively manage and monitor the affiliate program.

Analytical tools:

Make sure the affiliate platform has sufficient tools for you to measure and analyze your affiliate program.

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